The campaign consists of a series of conferences and workshops, various online and print publications, the update of the content providers' Code of Conduct and a new website that aims to publish all information available on the issue of spamming and running a spam-helpdesk with around-the-clock service.

Member organizations of Friendly Internet Forum are Association of Hungarian Content Porviders (MTE), Hungarian Association of Content Industry (Matisz) and Forum of the Hungarian IT Organizations for Information Society (Inforum).